Pikcells are a design-driven studio with 15 years in the industry. Recently they’ve been working on something new for them, creating TV ads for long-term client Wren Kitchens, and we caught up with Creative Director Richard Benson to hear how they used Corona to composite actors into a rendered kitchen.
We last spoke with artist Sergey Poltavskiy at the beginning of 2018 – now it’s time to catch up with him again, to hear about how he worked with David Westphal (photographer), Marc Rochon (CGI/Retouching artist), and Gary Book (retouching artist) on the Ford 2018 Expedition reveal!
We spoke with John Crawshaw from wearelut about their recent “Turning Petrolheads” project for the Hyundai i30n. This involved creating a 60 second TV ad and two 15 second TV spots, plus a print and billboard campaign (which included lenticular images, that change with angle of view, on the sides of London buses).
Hyundai i30n – Turning petrol heads from wearelut on Vimeo.
All the work featured a mix of CGI blended with real world footage, and we asked John about the challenges they faced.
Read about wearelut’s work on the Hyundai i30n campaigns
Continue reading Hyundai i30n “Turning Petrol Heads” – wearelut
In past articles, we’ve explored the work that goes into VFX from the point of view of the CGI artist – this time though we take a different view of the process, talking with Michael Mizrachi about the director’s point of view when working with lots of CGI, as happened in his recent work on the music video for “One Day Love“.
One Day Love from Michael Mizrachi on Vimeo.
Read more about “One Day Love”!
“El-Qird Beyitkallem” (translated as “Monkey Talks”) is an Egyptian movie released in January 2017. The story centers around two brothers who plan to free their father using their skills as magicians, and all the VFX in the movie were created by Meda, using Corona Renderer. We spoke with him about his workflow on the movie.
The armored vehicle cuts created for the Egyptian Film Monkey Talk from Meda
Read more about Monkey Talks!
Continue reading VFX for the movie “Monkey Talks”
Daniel Bayona has used Corona Renderer in his VFX work on movies such as Dawn of the Planet of the Apes, Godzilla, The Hobbit trilogy, and most recently, Science Fiction Volume One: The Osiris Child, and more. We spoke with him to find out about using Corona Renderer in VFX, and what the future has in store.
Read more!
Continue reading Corona and VFX
IXOR created a beautiful animation for a TV ad, the star of the show being the robot “Dennis”. We spoke with Andronikos Bisogiannis, Founder & Creative Director at IXOR to find out how it was made.
CG Robot (Protergia 1m55sec TVC Dir. CUT) from IXOR.
Read about the making of the CG robot!
Continue reading The Making of CG Robot “Dennis”, by IXOR
2016 was a great year for REWIND, a content production agency working with bleeding-edge technology. We spoke with them about two of their projects – a 360 degree video for the Rolls-Royce 103EX car, and a global launch film for Red Bull Air Race 2016.
Read more about REWIND, Rolls-Royce and Red Bull!
Continue reading REWIND: Rolls-Royce and Red Bull